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Most agencies hide it. Sell My Service won't.
The book and nine guides are free. Build it yourself, grow it ongoing, or build it with us. Real prices, in AUD inc GST.
Start where you are, and start small. The point of any of it is the same: put a bit of time and money back into the business, or into yourself, so you get ahead instead of just staying flat out.
And we only take it on if it fits. Twenty minutes on the call, an honest look at where you are, and either we go ahead or we tell you it is not for you. There is no version of this where we sell you something you do not need.
Not sure what you should be charging first? Work out your own charge-out rate
All prices in AUD, inc 10% GST. The 20-minute call sets scope, not whether you'll see the number.
Cost · which one is you?
All prices AUD inc GST. The free layer sits above all three: the book, nine guides, the Check, the calculator.
No site worth keeping
AU-wide remote. One-time, scope-defined, no lock-in.
ForStarting fresh: no site, no listings, no presence worth keeping.
Not forA site that exists but leaks. That is The Whole Job.
Month four: Reviews at $297/mo, or the Service Plan at $1,650/mo. 30 days notice.
Scope a Foundations buildA site that leaks
Three starts a monthSite rebuilt, map green, reviews running. One quote, 90 days, your part is one hour a week.
ForAn existing site that is underperforming, a grey map, and an owner who wants the lot handled. AU-wide remote.
Not forNo site yet (Foundations), or owners building it themselves (the guides are free).
Month four: Reviews $297, the Service Plan $1,650, or re-up the sprint $4,950. No rollover.
See the whole quotePast $1M · on site
The eight videos scripted, filmed and edited by us. Byron Bay to Brisbane; Sydney and Melbourne on request.
ForOwners past $1M who want the videos filmed and edited by us, on site.
Not forRemote-only businesses, or owners not ready for camera. Under $1M it is usually The Whole Job first.
Month four: Half the Teardown credits toward the Sprint within 30 days. Installments OK.
Book the 20-minute callNot buying anything yet? The book and nine guides are free, and the Visibility Check takes a minute. The rung cards below carry the detail and what moves the price.
Work it out yourself
We make tradies put their prices on the page, so ours get the same treatment. Answer a few quick questions and get a real range off the numbers above. No email gate, no callback ambush.
Free tool · about 30 seconds
A few taps. The range comes off the published prices on this page, not a from-$ tease. Your exact fixed price is locked on the 20-minute call.
Your ballpark
Site Reboot, your setup
$4,450 to $5,050
inc GST · within the published $3,300 to $5,950 range
Prototype in your hands inside 7 days. Live in 8 weeks, or 30 days if you hold a weekly working slot.
Covering a few suburbs and filling some content gaps puts you mid-range.
Your 8 video scripts are written for you and included. You shoot them in your own kit, on your own timeline.
One build you own, not a retainer you rent: the code, the repo and the accounts are handed over. Anything ongoing is opt-in, month to month, priced on this page.
See everything that goes into itWant the detail? See what moves the price.
Build your own quote · start free · AU-wide, digital
Both doors above are made of the pieces below. Buy them one at a time if you would rather assemble it yourself. Each one says who it is for, and who it is not: when it is not for you, it names where to go instead.
The book and nine channel guides are free. No gate, no drip, no upsell on the download. Step up to the workbook when you are ready to film.
Free
The book (Why They Didn't Call Back) and nine channel guides covering Google Business Profile, LinkedIn, Facebook, Instagram, Pinterest and your website. The whole system, free.
ForOwners who want to understand the machine before spending a dollar on it.
Not forNobody. It is free, and it names every leak the paid work fixes.
$67 inc GST
Built for your trade, 33 editions in all. The exact 8 videos that win work in your game, shot yourself in your own kit. The per-trade FAQ script pack is bundled in.
ForShooting your 8 videos yourself, in your own kit, on your own timeline.
Not forOwners who want the scripts written around their business: The Whole Job and the Trust Stack Sprint both include that.
Get reviewed & built · AU-wide remote
Every step here is delivered fully remote, anywhere in Australia. One-time work, scope-defined, no lock-in.
$497 inc GST
The human version of the free Check. You run the free Visibility Check, then we pull your whole presence apart across the five things that win or lose you the job, read against your trade's benchmark library. You get it two ways: a recorded walk-through to keep, and a live call to talk it through.
ForOwners who want the full professional read before committing to a build.
Not forAnyone taking The Whole Job: the Teardown is already in there, free.
$3,300 inc GST
Everything to get a tradie business found and trusted, set up for you and tuned to your patch. AU-wide remote.
ForStarting fresh: no site, no listings, no presence worth keeping.
Not forA business with a working site that leaks. That is a Site Reboot.
$3,300 to $5,950 inc GST
A three-session rebuild of your existing site, benchmarked against the businesses already winning your work. You keep the code, the repo and the voice. We bring the system.
ForA site that exists but leaks jobs: buyers land and do not call.
Not forNo site at all (that is Foundations), or wanting the map and reviews handled too (that is The Whole Job).
$330 or $550/mo inc GST
Optional after Site Reboot. Hosting included. Monthly content updates, analytics, GBP, reviews. The Plus tier adds business listings management and review-request automation. 30 days notice to cancel. No lock-in.
ForSite Reboot clients who want hosting handled and the site kept current.
Not forGrowth. Maintenance keeps the site healthy; it does not climb the map. That is the Service Plan.
Grow · ongoing, done for you · AU-wide remote
Reviews keep you trusted. Get Found turns your map green. The Service Plan keeps the whole machine serviced, month to month. All three run remote, and Reviews is built into both of the bigger two.
$297/mo inc GST
The reviews engine. We ask every past and future customer for a review, by text and email, from a number they can reply to, then respond to the ones you get. More reviews is how you climb the Google map pack without paying for ads to sit there.
ForFound fine, trusted thin: buyers see you and pick someone else.
Not forA grey map. Reviews cannot fix what Google does not show; that is Get Found.
$1,650/mo inc GST
You sell service plans. So do we. Everything the build put in place, kept compounding: the site serviced, the map tended, the reviews coming, a new page every month. The map you paid to turn green goes grey untended. Month to month, 30 days notice.
ForAfter a build: keeping the site, map, reviews and content compounding month to month.
Not forNothing built yet. A service plan needs something to service; start with The Whole Job or Foundations.
$1,650/mo inc GST
Ninety days to turn your map green. Getting found is farming not hunting, so the engagement is a 90-day sprint. Pay up front at $4,950 (works out $1,650 a month, no setup), or $2,200 a month plus a one-off $1,650 setup. At the 30-day mark we put your new map next to where you started: not happy, you walk and we refund the balance. At day 90 you re-up, step down to Reviews, or keep the crew on the Service Plan at the same monthly rate.
ForA grey map that needs one focused 90-day push.
Not forKeeping it running after the push. At day 90 the Service Plan takes over.
Build it with us · Byron Bay → Brisbane · Sydney and Melbourne on request
On-site filming runs in the Byron Bay to Brisbane corridor. Sydney and Melbourne on request, with travel arranged separately.
$9,800 inc GST
The 8-video trust stack, filmed on site over 12 weeks. We write the scripts, rehearse them with you, then film and edit in-house. The proof that makes a buyer pick you before they call.
ForOwners past $1M who want the eight videos scripted, filmed and edited by us, on site.
Not forRemote-only businesses, or owners happy shooting in their own kit with the $67 Workbook.
$7,500/mo inc GST
Ongoing video production on retainer, for operators who want us in the seat after the build. Every month the business has more proof working for it than the month before.
ForOperators past $1M who want us in the seat after the build, producing new proof every month.
Not forPre-build businesses. There is nothing to compound until the foundation exists.
See what this looks like in practice: Tweed Coast Tree Surgeons case study →
Optional extras
Bolt these onto a build, or take them on their own.
$497 or $897 inc GST
The auto-reply that catches every missed call. Two paths: keep your existing number with conditional forwarding ($497 setup, then $55 a month), or port your mobile to Skaffold for the cleanest experience ($897 setup including the port, then $99 a month). The monthly covers the number, the call routing and the texts.
ForAny tradie who misses calls on the tools. Works beside every other offer here.
Not forService Plan members: it is already in there, setup waived.
$297 inc GST
Google Workspace primary account setup. Domain verification, MX records, admin config, up to 3 users, email signature template. You are billed direct by Google for Workspace itself, we do not resell. Each additional user $99 inc GST, one-time. Waived as part of Site Reboot.
ForGetting the business onto professional email without fighting DNS yourself.
Not forBusinesses already running clean on Google Workspace.
The Drivers
Same scope, different operator: different cost. Here's what shifts it in each direction.
Drives Cost Up
Drives Cost Down
Start free: the book (Why They Didn't Call Back) and nine channel guides covering Google, LinkedIn, Facebook, Instagram, Pinterest and your website are all free to download. The Build Your 8 Videos Workbook is $67. Get reviewed and built with the $497 Visibility Teardown, Foundations at $3,300 or a Site Reboot from $3,300 to $5,950. Grow ongoing with Reviews at $297 a month, the Service Plan at $1,650 a month, or the Get Found 90-day sprint ($4,950, or $2,200 a month plus a $1,650 setup). Build it with us through the Trust Stack Sprint at $9,800, or Compound Operator at $7,500 a month. Add-ons: Missed Call Text Back from $497 setup plus $55 a month, and Workspace Setup at $297. All prices in AUD, inc 10% GST.
Get Found is a 90-day sprint, because getting found genuinely takes about three months, so the engagement matches the work. It is $4,950 paid up front (works out $1,650 a month, no setup) or $2,200 a month plus a one-off $1,650 setup. It comes with a 30-day satisfaction check: at the 30-day mark we put your new map next to where you started, and if you are not happy you walk and we refund the balance of the sprint. The Reviews engine is built in. At day 90 you re-up for another sprint or step down to Reviews.
No. The Reviews engine, reactivation, ongoing review requests, AI replies and the map, is built into the Get Found sprint. You only buy Reviews on its own, at $297 a month, if that is all you want for now.
Hiding price is the number one reason buyers go to suspicion in our Trust Cascade. If they cannot find what it costs in ten seconds, they assume you are hiding something. We publish the numbers so the buyer can self-qualify. The 20-minute call sets scope, not whether you will see the number.
Tradies do not trust ongoing extraction, and they are right to be wary. So we lead with one-time, scope-defined work that reads like a tradie quoting a job: agree the scope, do the work, get paid. Ongoing tracks (Site Maintenance, the Service Plan, Compound Operator) are opt-in, month to month, and priced the way tradies price their own service plans: every month you get the rank map, and the month it stops moving you have everything you need to sack us.
Yes. The $497 Visibility Teardown earns a 50% credit, $248.50, toward any next paid step taken within 30 days.
Everything except on-site filming is delivered fully remote, Australia-wide. On-site filming (Trust Stack Sprint, Compound Operator) is based in the Byron Bay to Brisbane corridor by default, with Sydney and Melbourne available on request.
Next Move